Everyone has advice to give.

每個人都有建議要提出來。

But not everyone has advice worth listening to.

但并不是每個人的建議都值得聆聽。

Opportunity comes by creating it. The most successful of CEOs, entrepreneurs, and average people will tell you that.

機遇，在你創(chuàng)造它的時候應(yīng)運而生。接下來由最成功的CEO們，企業(yè)家們以及平民老百姓告訴你。

Success comes from a unique combination of knowing where you’ve come from, where you want to go, your goals, knowledge, commitment, personality, etc. That combination has allowed me to successfully invest in a great number of industries. There are no shortcuts to anything in life. And if you think there are, you’re in for some very tough life-lessons. Life isn’t about possessions or money. It’s about people. It’s about working hard because nothing worth having will be handed to you.

成功源于一個關(guān)于從何而來，到哪兒去，你的目標，知識，決心，個性等等的特別組合。這個組合已經(jīng)讓筆者成功地在多個行業(yè)領(lǐng)域進行投資。生活沒有捷徑。而如果你認為有的話，你必然要上一門相當困難的生活課程了。生活不在于財產(chǎn)和金錢。生活在于人。在于努力工作，因為沒有什么值得擁有東西會直接送到你的手中。

Here are some key qualities that every good leader should possess and learn to emphasize.

下面便是每一位好的領(lǐng)導(dǎo)都應(yīng)該具備以及學(xué)會著重培養(yǎng)的特質(zhì)。

No. 1 - Have Credibility

第一點—講信用

Once you lose the trust of your audience, it’s gone. It’s tough to gain it back. Know your business inside and out. The last thing you want is to get caught with your pants down when you can’t answer a simple question about your own business. And always be ethical in your business approach and in the way you conduct business.

一旦失去了客戶的信任，就真的失去了。很難再重新獲取客戶的信任了。你應(yīng)該里里外外徹底地了解自己的業(yè)務(wù)。你最不想遇到的就是被客戶抓到無法回答一個自己業(yè)務(wù)的簡單問題。還要時常恪守職責，遵循自己公司的經(jīng)營發(fā)展之道。

No. 2 - Accept that Failure is a Necessity

第二點—承認失敗是兵家常事

Success isn’t a guarantee. Not all rock stars were born with the voice of Robert Plant. Not all of us can perform brain surgery or be a rocket scientist. The truth is, we may not succeed right out the gate, or at all for that matter.

成功不是必然的。不是所有的搖滾明星天生就具有Robert Plant的好嗓音。并非所有人都能做腦部手術(shù)或成為一位火箭專家。真相是，我們可能剛開始就面臨失敗，甚至完全失敗。

As discouraging as that may sound, we must accept failure as a necessity. It’s okay to fail. But it’s not okay to give up on what you hope to achieve. According to Bloomberg, eight out of every 10 entrepreneurs will fail in the first 18 months of whatever endeavor they set out to take on.

盡管這聽起來很令人沮喪，但我們都必須接受失敗是必不可少的事情。失敗沒什么的。但如果你放棄了自己的目標，那就很有問題了。根據(jù)Bloomberg所說，每10位企業(yè)家中有8位都會在頭18個月中遭遇失敗，不管在他們付出過多大的努力。

No. 3 - Remember that People are Most Important

第三點—請謹記：人品，才是最重要的

If you’re difficult to work with, you’ll be thought of as someone to avoid like the plague. No one wants to work with a person like that - and trust me, I’ve dealt with plenty of those people.

在職場里，如果你很難相處，你就會被認定是人人避之大吉的討厭鬼。沒有人希望跟這樣的人一起共事——相信我，我已經(jīng)跟許多這樣的人打過交道了。

Treat people as you would like to be treated. When it comes to business, it’s not about making money. It’s about treating people right and always doing what’s right. It’s about the compassion you have for others and your willingness to be there and put their feelings first. Respect your team, your public, your investors, and the people that make your business possible. Profits will follow as long as you take care of others.

對待他人如同你希望被對待的樣子。當談?wù)摰缴虡I(yè)，這就不是賺錢的問題了。這是關(guān)于善待對待他人，以及永遠要與人為善。這關(guān)乎于你對他人的同情心，主動提出幫忙的意愿以及以他人的感受為先的情操。尊重你的團隊，尊重你的受眾，尊重你的投資者以及那些為你事業(yè)助力的人。只要你顧及他人，收益就會隨之而來。

That’s why I have an open door policy. Transparency above all else is essential if you want to be a success.

這就是為什么筆者采取開門政策。如果你想成功，那么透明度首先就是一個不可缺少的因素。

No. 4 - Protect your Standing

第四點—保護自己的身份

Failure to protect yourself, your name, your standing in society can hurt you for years after the fact. Your reputation is your most important asset. The moment it’s tarnished you stand to lose everything - customers, sales, partners, and eventually your business.
Always be proactive and aware of what is and has been said about you in the press. Failure to do so, failure to counter what has been reported, could cost you customer trust.

如果你無法保護自己的身份，名聲，社會地位，這將會在此后多年仍然損害你的利益。你的聲譽是最重要的資產(chǎn)。被玷污的那一瞬間你就失去了所有——客戶，銷售額，合作伙伴，最終是你的事業(yè)。

Trust and the loyalty that comes with it is one of the most essential parts of business. Keeping your promises, under-committing and over-delivering, communicating often, and looking beyond initial targets is a winning formula for a successful outcome. If you really want to impress someone and gain trust, make promises you can keep.

永遠要保持前瞻意識，要了解公眾媒體目前以及過去關(guān)于你的言論。如果你無法做到這一點，無法應(yīng)對報道，最終會把你的客戶信譽度賭上了。

No. 5 - Know how to Manage Growth

商業(yè)的信任與忠誠度是個人身份最重要的組成部分。請遵守自己的承諾，過低承諾，過高傳遞，多溝通，然后放眼初始目標以外，這才是獲得成功的必勝法則。如果你真的希望給別人留下深刻的印象并獲得新任，那么許下的承諾必須保證能夠?qū)崿F(xiàn)。

By all means, grow and expand, but make sure you can adequately manage all facets of your business and be cognizant of what’s impacting the bottom line.

第五點—了解如何管理發(fā)展進度

If you find that your business expenses are outweighing revenue, there’s a problem. If you find that you - or your employees - are unhappy and overworked, it may be a sign of not keeping up with growth.

無論如何，都要發(fā)展與拓寬業(yè)務(wù)范圍，但要確保你能恰如其分地顧及業(yè)務(wù)的方方面面，以及認識到影響著底線的因素。

Never believe that sales growth is the most important rule. Never lose touch with your customers.

如果你發(fā)現(xiàn)業(yè)務(wù)的支出超出利潤，那就有問題了。如果你發(fā)現(xiàn)自己或員工一點都不高興，甚至工作過度，這也有可能是趕上進度的信號。
永遠不要相信“營業(yè)額至上”的說法。絕不與客戶失去聯(lián)系。

No. 6 - Surround yourself with Success

第六點—讓成功圍繞著自己

The sooner you come to the realization that you’re ‘not perfect’ the sooner you will have ‘success’ knocking at your door. As we grow professionally and personally, we need to reach out to others for help. I do it all the time with a great team (I hope I tell them that often enough because they truly are).

當你越早意識自己的不完美，你就會越快發(fā)現(xiàn)成功來敲門。正如我們朝著更專業(yè)、更個人的方向成長，我們都需要尋找他人的幫忙。而筆者常常與一個很出色的團隊也這樣做。（我希望我能以足夠多的機會告訴他們，因為這是真實的。）

If it weren’t for my family, the marketing team, sales staff, accountants, legal counsel, IT support, or just an old friend that tells me some of my decisions are off base without the fear of retribution, I, and many of us for that matter, wouldn’t be successful.

如果沒有我的家人，我的營銷團隊，營業(yè)員，會計，法律顧問，技術(shù)支持，或僅僅是一位老朋友來告訴我：我的一些決定大錯特錯，而且還沒有感到一絲的報復(fù)恐懼，我，以及許多像我一樣面臨這樣的問題的人，都不會成功。

The best quality a great leader can have is realizing he or she can’t take on the world without some additional help. Unless you surround yourself with others that make up for any shortfalls you may have, you begin to limit your capabilities as an effective leader.

一位出色的領(lǐng)導(dǎo)應(yīng)具備的最好的特質(zhì)便是能意識到他/她并不能在毫無他人幫助之下統(tǒng)治這個世界。除非你多與他人打交道以彌補可能存在的不足，不然你就會限制自己成為一名出色領(lǐng)導(dǎo)者的能力。

These are just some of the qualities I think make up a great leader. The good news is that all of these characteristics can be learned if you take the time to practice and be self-aware of what you’re trying to accomplish and how best to go about it.

以上這些就是筆者認為一名成功的領(lǐng)導(dǎo)應(yīng)該具備的特質(zhì)。好的消息是所有的這些特質(zhì)都能通過學(xué)習(xí)而獲得，如果你愿意花時間去鍛煉，保持自我意識，意識到前進的目標以及怎樣做才是最合適的。